Stop Feeling Like You're Losing
Yourself While Taking Care
of Everyone Else
Transform from feeling rushed and reactive to becoming the strong, disciplined dad
who's in control of his health, without sacrificing what matters most.
Join The Fit Dad Collective for just £11.97/month
✓ Cancel anytime • ✓ Only 20 spots available this month
You're Not Lazy. You're Just Stuck in the Wrong System.
Sound Familiar?
Issue #1
Constantley Rushed
You're always "on," always needed by someone. By the time you get a moment to yourself, your energy is gone and your patience is on thin ice.
Issue #2
Tired All The Time
You wake up tired, rely on caffeine to function, and crash mid-afternoon. Poor sleep affects your patience with your kids and your focus at work.
Issue #3
Stop-Start Training
You start strong, then life gets in the way and you disappear for weeks. This pattern kills your confidence, and reinforces the belief that "you can't stick to anything"
Issue #4
Carrying A Flat Tyre
Extra weight around the waist makes you feel uncomfortable in your clothes and self-conscious. You avoid mirrors, photos, and situations that remind you you're not where you want to be.
Issue #5
Mental Overload
Your head is constantly busy, juggling responsibilities and pressure. This leaves you feeling irritable, disconnected, and mentally exhausted.
Issue #6
Guilt About Self Care
Any time you think about training or eating better, you feel selfish. Looking after yourself feels like it comes at the expense of your family.
Behaviour First, Results Second Coaching
Most programs chase outcomes and hope behaviour follows. I reverse that.
Inside The Fit Dad Collective, we'll address the four real progress killers for busy dads like us:
By solving these foundational issues, results become a byproduct not a fight. You'll get stronger,
leaner, and more energised because the system supports it, not because you're white knuckling
your way through another unsustainable program.
Progress Killer #1
Unproductive Diet
Learn how to eat in a way that supports your goals without restriction or obsession
Progress Killer #2
Sedentary Lifestyle
Build sustainable movement habits with just 3x45min workouts per week
Progress Killer #3
Emotional Triggers and stress
Develop tools to manage stress without turning to food or checking out
Progress Killer #4
Poor sleep
Improve your sleep quality so you wake up with energy and patience
Inside The Fit Dad Collective Membership
We coach....
Consistency before intensity, identity before aesthetics, and systems before motivation. It's about building a foundation you can rely on that works around your real life, especially when the chaos hits.
What You Get Inside The Fit Dad Collective
The Fit Dad Collective is about feeling like yourself again. Having energy to play with your kids.
Feeling confident in your clothes and showing up as the man you know you can be.
Time Efficient Workouts
Get access to my proven DST Training System, where you'll get Density Strength Training Workouts delivered weekly via your private training app.
3x per week, under 45 minutes each
Build strength and burn fat efficiently
Exercise form check videos included
Full back catalogue of past workouts
Nutrition Done the Dad Way
Learn how to eat like a human, not a rabbit or monk, with tools that make it simple to stay consistent.
Ultimate Fat Loss Foods List & Shopping List
New video recipe each week
Access to full recipe back catalogue
No restrictive diets or meal plans
Track Exactly What Matters
Track what matters with our simple, sustainable progress system.
Before and after photos to see real visual changes
Circumference measurements to track body composition beyond the scale
Weight tracking to monitor trends without obsession
Workout progress tracker to see yourself getting stronger week after week
Weekly Education & Support
Stay ahead of the game mate with weekly articles, video lessons, and the latest fitness research, simplified for busy dads.
Weekly members-only educational content
Latest fitness news and research breakdowns
Full access to educational back catalogue
Learn the "why" behind what works
Monthly Live and Recorded Q&A Calls
Get your questions answered directly form me, and learn from other dads on the same journey.
Submit questions throughout the month
Live monthly Q&A sessions
Access to full Q&A video archive
Real-time support when you need it
Private Community Access
Join a community of dads who get it mate, no judgment, just support and accountability.
Exclusive in-app community
Connect with like-minded dads
Share wins and challenges
Built-in accountability system
Exclusive Member Bonuses
Get priority access and loyalty discounts on future programs and offers.
First refusal on new programs
Decent loyalty discounts on coaching
Discounts on recommended supplements and peptides
VIP treatment as a founding member
TESTIMONIALS
Real Dads. Real Results.
These are busy dads just like you. They didn't give up weekends, work,
or family life but they did commit to The Fit Dad Collective.
Biggest Problem: Constant lack of time
"I'd tried all sorts, 5am workouts, lunchtime gym sessions, weekend warrior stuff, nothing stuck because I had no system. The Collective gave me a structure that actually fits my real schedule, not some fantasy week. The 45-minute sessions and training app mean I'm not wasting time figuring out what to do. I've trained consistently for 4 months straight for the first time ever. I've dropped 9kg, but the biggest win? I've stopped feeling constantly behind. I'm in control again."
James Mitchell
38, Software Engineer, Dad of 2
Biggest Problem: Weight gain
"I was 3 stone overweight and properly embarrassed. Avoided photos, made excuses not to go to the beach with the kids. I'd tried weight loss clubs and shakes, lost a bit, put it back on, felt worse. The Collective is the first thing that's actually worked for me. No stupid rules, just proper training and eating like a grown-up. I'm down 2 stone in 5 months. But the real difference? I don't avoid mirrors anymore. Took the kids swimming last month without thinking twice. I feel like myself again."
Marcus Thompson
42, Warehouse Manager, Dad of 3
Biggest Problem: Inconsistent training routines
"I'm the king of starting strong and giving up after a week. The problem was never motivation, life would happen and I'd be back to square one. The Collective is built for interruption. Miss a workout? There's a plan for that. Busy week? There's a plan for that too. I'm 3 months in and haven't stopped, the longest I've ever maintained anything fitness-related. I'm not shredded, but I'm consistent. For the first time in years, I actually trust myself to follow through."
David Chen
35, Financial Advisor, Dad of 1
Biggest Problem: Mental Overload & Stress
"My job is heavy. I'd come home wound up, irritable, snapping at the kids. Lying awake at 2am with my mind racing. I joined The Collective just to decompress, didn't even care about getting fit. Those 45 minutes with the weights became my therapy. It's the only time my brain shuts up. I'm sleeping properly now, calmer with the kids. My wife said, 'I've got my husband back.' I've lost weight and got stronger, but the real win is I can breathe again."
Ryan Sullivan (not real name)
38, Police Detective, Dad of 2
Biggest Problem: Guilt around prioritising himself
"I've always put everyone else first. Taking time for myself felt selfish, so I just didn't. I found a stone in 6 months after my son was born and felt like absolute shit. My wife pushed me to join The Collective. Rick's message that fitness is self-respect, not self-indulgence, changed everything. When I train, I'm a better dad, more energy, more patient, more present. I'm 4 months in, down 6kg, but more importantly, I don't feel guilty anymore. I feel proud."
Tom Bradley
33, Marketing Manager Dad of 1 (newborn)
Biggest Problem: Confusion on what actually works
"I've been stung by the fitness industry more times than I can count. Every "expert' says something different and all Im after is something that actually works for me. I'd wasted money on programs that didn't fit my life. I was skeptical about The Collective, but Rick's approach is different, no nonsense, no conflicting advice. Just do these workouts, eat like this, stay consistent. I'm down 9kg in 5 months and stronger than I've been in 10 years. The best part? I'm not confused anymore. I've got clarity and a plan I trust."
Chris Donovon
40, Electrician, Dad of 4
READY TO show up for yourself?
Join The Fit Dad Collective Today
Get everything you need to feel in control again, manage your stress, show up better for your family, and learn how to be the man you know you can be.
The Fit Dad Collective
Monthly Membership
£11.97/month
⚠️ Only 20 new members accepted this month
Weekly workout programs (3x45min) via private app
Exercise form check videos
Full workout back catalogue access
Ultimate Fat Loss Foods List & Shopping List
Weekly video recipes + full recipe archive
Weekly educational articles & video lessons
Weekly fitness news & research breakdowns
Monthly live Q&A calls + full archive
Exclusive in-app community access
First refusal on future programs
Loyalty discounts on coaching programs
Discounts on recommended supplements
Full tracking program inside the app
TRY IT RISK FREE
If at anytime you don't feel clearer about what to do, more confident in your routine, and better equipped to train consistently around your real life, you can walk away no questions asked and still get access to the membership features for the rest of that month.
100% Money Back Guarantee
⏰ Price increases after 20 members join this month
Cancel anytime. No long-term commitment required.
STILL NOT SURE?
Frequently Asked Questions
Question 1: Why is the membership only £11.97??
Right now, I'm testing upgraded features and collecting testimonials to ensure everything works seamlessly for busy dads. This introductory price of £11.97 gives you access to the full program while I refine these new tools and gather feedback. Once all features have been tested and proven, the price will increase to £27. If you join now at £11.97, you'll lock in this rate and get access to all the upgraded features as they roll out, without paying more later.
Question 2: How much time do I need to commit each week?
Just 3 workouts per week, 45 minutes or less. That's it. The program is specifically designed for busy dads who don't have hours to spend in the gym. If you can carve out 2-3 hours total per week, you can do this.
Question 3: What equipment do I need?
The workouts are designed to for the gym, it's what I know and how I can give you the best workouts to do.
Question 4: I've tried other programs and failed. Why will this be different?
Because this isn't designed for 21-year-olds with unlimited time. It's built specifically for busy dads with real responsibilities. The workouts are short, the nutrition is flexible, and the system is designed to survive your chaotic life, not require a perfect one. Plus, you'll have a community of dads who understand exactly what you're going through.
Question 5: What if I miss a workout or have a bad week?
Life happens. The system is designed for that. You're not expected to be perfect, you're expected to be consistent over time. Miss a workout? No problem. Pick up where you left off. The community and monthly Q&As are there to help you course-correct, not quit.
Question 6: Is this suitable for beginners?
100% mate. Whether you're just starting out or getting back into training after years off, the program meets you where you are. Every workout includes modifications for different fitness levels, and the educational content teaches you the fundamentals you need to succeed.
Question 7: Can I cancel anytime?
Yes. This is a monthly membership with no long-term commitment. If it's not working for you, you can cancel anytime and still get access to the membership and all its features for the ret of that month.
Question 8: How is this different from just following YouTube workouts?
Random YouTube workouts don't build on each other or follow a progressive plan. The Fit Dad Collective and the DTS Training System gives you a structured, progressive program that builds strength and fitness over time. Plus, you get nutrition guidance, education, accountability, and a community, not just isolated workouts.
Question 9: What results can I expect?
Most members see 7-12lbs of fat loss in the first 8 weeks, along with increased strength, better energy levels, and improved sleep. But the real result is building a sustainable system you can stick to for life, not just a short-term transformation that disappears.
Will You Start Your Fitness Journey Now?
You've got two choices: keep doing what you're doing and hope things change, or take action today and start building the strength, energy, and confidence you deserve.
If my current member can do it, so can you mate.
The Fit Dad Collective
Monthly Membership
£11.97/month
⚠️ Only 20 new members accepted this month
✓ Cancel anytime • ✓ Only 20 spots available this month